Peekaboo Beans Takes on NEW YORK

FOR IMMEDIATE RELEASE

Peekaboo Beans Girls Playwear Wins Fall 2009 Best in Show in New York

Vancouver, BC (April 22, 2009) - Vancouver based children’s clothing line, Peekaboo Beans, made a big splash in New York this past March at the ENK Childrens Club, an internationally renowned trade show. Designer Traci Costa walked away with the prestigious award for “Best in Show Newcomers” for her Fall 2009 girls collection.

The fashionable yet functional collection received the award alongside Tori Spelling’s Little Maven line, which took home the “Best in Show” award for the boys side.

This season’s award winning collection, inspired by the first snowfall of winter, incorporates warm berry and oatmeal hues with cozy fabrics like French terry and soft jersey. Designed for a playful lifestyle, the brand also boasts special features including mix-and-match (Daddy-proof) dressing, versatility with safety features too. All prewashed - so no surprises! Little details include sleeves with thumb-loops for bunch free sleeves, longer-length shirts for buddha bellies and reversible styles for play on the go!

Combining her love of fashion and children, Traci Costa has found her niche.“I like to work with my team and create a collection each season that follows our mission to combine style with substance.”

While impressed with the fashion forward designs, industry insiders have also remarked how Peekaboo Beans bridges couture playwear with market relevant pricing and sophisticated merchandising.

“It's the first time since we launched the awards that we've honored a collection, obviously geared to big sales. Peekaboo Beans is commercial but it has all the earmarks I look for in smaller, personal lines.” Tina Barry of The Online Guide to the Children’s Marketplace writes. “Peekaboo Beans is the hottest game in town”


“We were obviously thrilled to learn of this award" says Traci Costa. "To receive an accolade from such a credible and respected group will prove invaluable as we grow our company".


Adorned by celebrity tots - Sarah MacLachlan and Erica Ehm are fans - Peekaboo Beans is becoming one of the most exciting names in the children’s clothing industry. The line is made in Vancouver, Canada and can be found in retailers all across North America as well as online.


For more on the features and benefits and to view photos of the current and past collections please visit the Peekaboo Beans website www.peekaboobeans.com


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For more information or to schedule interviews with Peekaboo Beans designer, Traci Costa, please contact:
Malania Dela Cruz | Dela Cruz Public Relations
(6... | malania@delacruzpr.com